Posts Tagged ‘scion’

The End of Scion

Posted by Stephen On Friday, February 5th, 2016

The Scion brand was designed from the ground up to appeal to Millennials. It was a 12-year effort aiming small cars at young buyers.

Many models, such as the Scion xB (Toyota bB in Japan), have been discontinued already anyway. This was their flagship model. It was one of the original models launched back in 2003.
Toyota intends on keeping three of the models and merging them into the Toyota lineup. The change will happen in August of this year as they begin production of 2017 vehicles. The Scion tC is scheduled to be discontinued at that time.

Sales for the Scion brand peaked in 2006 at 173,034 vehicles. They haven’t seen a sales year like that since. In 2015, they sold a mere fraction of that, sitting at 56,167 vehicles sold. The U.S. market is not as acclimated toward smaller cars as they are toward larger SUVs and trucks. But perhaps it is also true to say that the Scion brand has failed to create the same excitement in the younger buying public that the Lexus brand has managed among the older strata of the population.

The trend of discontinuing smaller cars continues. Fiat Chrysler intends on phasing out the Dodge Dart and the Chrysler 200 sedan simply because smaller cars aren’t being sold.

Originally designed for the Japanese market, the Toyota Scion was a separate brand. Although the xB won’t be rebadged under Toyota’s iconic label, the FR-S will. Its lineage goes as far back as the original Celica of the 1970s.

Toyota claims that the Scion brand was more of a test brand to see how they can appeal to Millennials. The entire idea was to entice a new generation of younger buyers as the primary demographic for new buyers of Toyota cars were aging. The majority demographic for Scion was under 35 years old.

Toyota North America CEO Jim Lentz said in a statement that “Scion has allowed us to fast-track ideas that would’ve been challenging to test for the Toyota network.” Jim Lentz was one of the original founding vice presidents for Scion of the brand.

Due to the way Toyota is set up and the fact that Scions are being sold through Toyota dealerships, Toyota does not anticipate any stores being affected to close the brand.
Scion makes good cars. It’s a brand that has left many Millennials with good memories.

The thing is that there are other dynamics at play here. Many Millenials came of age in the Great Recession, burdened with college debt, saddled with internships instead of well-paying jobs and finding it difficult to get the kind of credit Generation X has used to fund their car purchases. So did Scion really stand a chance? Or is it just the case that with new car buying becoming increasingly difficult for younger people, a hip trendy brand was doomed to fail anyway?

Toyota Has the Safest Vehicles

Posted by Stephen On Friday, December 18th, 2015

Not that it comes as a big surprise, but Toyota has the most vehicles of any car manufacturer that has earned the Top Safety Pick Plus rating from the Insurance Institute for Highway Safety in the USA. Interestingly, this is Toyota’s second consecutive year with bragging rights. Every car manufacturer has something to brag about – but nothing comes quite as prestigious as having the safest vehicles on the market. This is something consumers are very concerned with.

Toyota Safety Sense Package

The Insurance Institute for Highway Safety

Toyota is not the only one with vehicles that have earned this rating award. In fact, over 50 vehicle models have earned this award this year. It just so happens that Toyota is the manufacturer that has the most – with nine of the vehicles being either a Scion, Toyota or Lexus. Scion is considered a “low-cost” vehicle and is the only “low-cost” vehicle that has earned the rating.

For many manufacturers, forward collision protection (FCP) is optional – but not for the Scion. For the Scion iA, FCP is standard. This kind of protection is only afforded to a few luxury vehicles including all of Volvo models, only a few Mercedes models and the Acura RLX.

The Toyota Safety Sense Package

Toyota launched their all-new Toyota Safety Sense Package back in April 2015. The distinction being made here is that these packages were offered in two versions – a $300 version, and a $500 version. The reason that made headlines this is that every other manufacturer sells the benefits of this package for up to three times the amount that Toyota is asking for.

Safety at a Lower Cost

The less expensive $300 package includes benefits such as a pre-collision system, a lane departure alert system, and an automatic high beam. The more expensive package includes everything that the less expensive package includes as well as a dynamic radar cruise control system and a pedestrian pre-collision system. The dynamic cruise control system makes it so that when you set a speed, the car will automatically adjust its own speed if the vehicle approaches another vehicle too quickly. The vehicle will slow down to prevent the collision and then speed back up as soon as the vehicle in front of you either speeds up or switches lanes.

Lexus RC 200t Chasing The Younger Generation

Posted by Stephen On Tuesday, December 8th, 2015

Lexus Is Going after the Younger Generation
It’s always been known that Lexus has marketed their cars toward the older, more financially established generation of people. If you were to put Toyota and Lexus on tiers, you would find that Lexus is the luxury brand of Toyota.
It comes as a surprise then that Lexus is coming out the cheaper version of its RC Coupe, which is being directly marketed to the average 25-year-old. The RC 200t is $3000 cheaper than the V6.
The 200t Comes in 3 Grades
Either way you look at it, it’s not a cheap car. Toyota knows that this is still a Lexus luxury car. You will be finding this at any dealership for $20,000.
The Luxury RC Coupe starts at $64,000.
The F-Sport RC Coupe starts at $73,000.
The Sports Luxury RC Coupe starts at $83,500.
A Harvard business study clearly demonstrated that when a company offers more options, consumers are more likely to buy. Lexus took this to heart and is offering the RC Coupe to compete with its own brand offering.
The V6 RC350 starts at $67,000.
The V-8 RC-F starts at $133,000
The Entry Luxury Model Is Not Your Typical “Base” Grade
Since this is still a luxury car, it comes with all the works. It includes leather seats, climate air conditioning, power heated or cooled adjustable front seats, and power adjustment for the steering wheel. All this is being offered in addition to everything else that comes standard – power windows, power locks, the works.
A Dedicated Performance Coupe.
This car is every bit the luxury model that Lexus is known for. As a dedicated performance car, it rolls off the line with 18-inch aluminum alloy wheels. It’s equipped with a damper linking the left and right underfloor braces, designed to improve handling and steering response. The damper also reduces noise, harshness and vibration.
The Punchier V6 Is Tempting
Although the ride does not disappoint, the punchier V-6 is so much more tempting, considering that it sits at a mere $3000 more.
The Take Away
Like this is always been an enticing car. Historically, the problem with Lexus is the aging demographic. For almost 20 years, the demographic for new car buyers has risen steadily. In fact, this is exactly why Toyota makes Scion. They’re trying to entice a younger generation to buy new cars. The current demographic age for the buyer of the new Lexus is 66. This is Toyota’s move to try and make it 25. Good move, Lexus.

The Toyota GT86 Is Getting a Little Brother

Posted by Stephen On Wednesday, May 20th, 2015

2014 Toyota GT86

Last week, we got our first look at the facelifted 2016 Toyota GT86 sports coupe. This weekend, we learned that this isn’t the only piece of GT86/FR-S related news Toyota’s been hiding… Apparently, Toyota is currently developing a compact sports car that would slot below their joint venture coupe.

The news comes from Australian automotive blog Motoring, who apparently first heard the news from “a source close to Toyota”. They say that the new compact sports car will be a two-door rear-wheel-drive coupe that will have a starting price of about $20,000. It will run on a 132 horsepower 1.5L petrol engine and come in under 1,000 kg.

Toyota Sports 800

Motoring also says that the car will compete with the new Mazda MX-5, but let’s be real… Given Toyota and Mazda’s recently expanded partnership, we all know that this is going to be a Miata-based vehicle. In fact, we’d say there’s a decent chance it will be built on the same platform and use a SkyActiv-inspired engine too. The rumor right now is that the engine will be a modified direct-injection version of the 1.5L four-cylinder Toyota uses in some international Corolla models (2NR-FKE), but we’re not convinced.

Even if the new sub-GT86 coupe is largely built on Mazda components, the car will still be inspired by an old Toyota model. Toyota’s source said, “The new coupe’s exterior look was inspired by the Toyota Sports 800 (pictured above) of 1965, but reinterpreted for the 21st Century.” The source also said that the new coupe is codenamed 69DZ, if that tells you anything. Aesthetically, it’ll be based on the Toyota 86 Cb Concept from the 2013 Tokyo Motor Show (below).

2013 Toyota 86 Cb Concept

The new baby coupe will serve as an entry-level offer to Toyota sports car lineup. Other rumors say that Toyota plans to develop another larger coupe that will slot above the GT86/FR-S, which would give them three solid sports car offers. As the cheapest of the bunch, the 69DZ will have a heavy emphasis on fun, agile driving, and not as much on interior quality. We hope that Toyota opts for a simple two-seat coupe for the superior cabin space, but empirical evidence points to a cramped 2+2 seating arrangement.

That being said, Toyota is taking extreme measures to make sure the mini-86 kicks butt on the road… Apparently they’ve enlisted the help of World Rally Championship racer Tommi Makinen to test and develop the new sports coupe. With that kind of real on-track experience behind the project, we sincerely hope that this new sports car will go from prototype to production before the end of the year. It’s certainly possible; Motoring’s source said, “Designers have a final prototype that could very well go into production as is.”

Here’s to hoping!

Toyota GT86 to Get Facelift in 2016

Posted by Stephen On Friday, May 15th, 2015

2014 Toyota GT86

It was only a few days ago when we heard about Scion’s plans to upgrade to their FR-S sports coupe for the 2016 model year. Now, it sounds like the rest of the world outside of the US will also be enjoying a new version of Toyota’s budget-friendly compact coupe, but it may come in the middle of 2016 instead of later this year, but it’ll still be a 2016MY either way.

The Toyota GT86, along with the Scion FR-S and Subaru BRZ, was originally launched back in 2012. So, 2016 would be the perfect year for a mid-cycle refresh. According to Australian automotive blog, Motoring, a Toyota insider has said to “look to some major body panel redesign.” But not too major… “It won’t be too radical because the 86 is made on the same assembly line is the Subaru BRZ, so the restyling process must be carried out within set parameters,” the insider warranted.

Keep in mind, Subaru is the only one of the three brands that has yet to announce any mid-cycle changes to their version of the joint-venture sports coupe. We expect that they will eventually have a mid-cycle refresh of their own, but perhaps they will wait until the end of 2016 for the 2017MY so that Toyota’s coupes can have their time in the spotlight.

2014 Toyota GT86 rear

Either way, the 2016 Toyota GT86 will likely feature a revised, sportier front-end design. This will likely include a fresh new hood design, restyled headlights or DRLs, a larger grille and possibly new color options. The rear could get a new taillight arrangement and a resculpted bumper, along with a “more aesthetic yet aggressive rear diffuser,” according to Motoring’s source. In addition, they say the distance between the exhaust pipes will be extended to the rear corners in order to create a wider-feeling stance.

Under the hood, we’re told that, “Engineers have focused on friction reduction engineering and a more efficient intake manifold design that will boost power and torque by around 5%, while improving fuel efficiency by up to 7%.” A 5% increase over the current car’s 197 horsepower would put us at about 207 horsepower… Just enough of a boost to be noticeable. Meanwhile, the 86’s chassis may also see some improvements, such as the addition of custom Sachs dampers and a stiffer rear-end subframe, which should help that extra 10 horsepower feel a whole lot more fun to drive.

Either way, we’re expecting the refresh to come in April of 2016, since it was April 2012 when the Toyota 86 originally launched in Japan.

2016 Scion FR-S Gets Upgraded Interior & Tech.

Posted by Stephen On Saturday, May 2nd, 2015

After Scion added two new cars to their lineup for the first time in years at the 2015 New York Auto Show, we’ve been anxiously waiting to see what the youth-targeted marque would do with their most iconic vehicle for the 2016 model year. Today, Scion released official details for their 2016 Scion FR-S sports coupe.

2016 Scion FR-S

Let’s start with the exterior. No body modifications have been made to the FR-S for 2016, but Scion will offer the coupe in two new colors – Ablaze Red (pictured) or Oceanic Blue. Remember, the coupe has only been on the market since 2013; Toyota hasn’t yet seen fit to make any body modifications to either their 86 or FR-S offerings in any market. The powertrain will stay the same too – it’s a 2.0L four-cylinder with 200 hp.

2016 Scion FR-S interior

The interior is where things start getting really exciting. Scion wanted to improve the premium feel of the coupe’s cabin, so they made a number of interior upgrades. They’ve added new silver accents throughout the center console and dashboard, along with the steering wheel and door grips. Scion has also added in a higher quality audio system as the standard option, along with a crisp 7-inch touchscreen and voice recognition technology.

2016 Scion FR-S rear

Scion also says that they’ve added a rear-view backup camera to the coupe for “added safety, comfort and convenience.” Of course, we all know that this is 2015… Backup cameras are required now. Still, we appreciate the sentiment.

With all the new technology, it’s no surprise that the 2016 model year will get a slight price increase of $405. That means the six-speed manual now starts at $25,305. The six-speed sequential automatic with steering wheel mounted paddle shifters starts at $26,405. And don’t forget the $770 destination fee.

2016 Scion FR-S profile

Honestly, even after the changes to the 2016MY coming in June, the Scion FR-S is headed for a rough year. First-quarter sales were down almost 30% from last year, and it’s hard to believe that a higher price tag is going to positively affect sales, even with a better interior.

Japanese Car Auction Find – 2012 Toyota 86 G

2012 Toyota 86

Since the cars are still so new, you won’t find very many GT86 or BRZ coupes up for auction in Japan (the FR-S is a US-only name). But, we managed to dig up this beautiful blazing red 86 G in superb condition.

2012 Toyota 86 rear

Interestingly, the base trim Toyota 86 (as it’s called in Japan) is the RC package, which is a barebones vehicle meant for racing. It’s only once you move to the G trim (the car you see here) that you get all the interior components like air-conditioning, leather upholstery with red stitching, plus the LCD touchscreen display. You also get those slick 16-inch alloys you can see in the images above.

2012 Toyota 86 interior

As we said, this 2012 Toyota 86 auction find is in great shape with a B-grade interior and exterior, and an overall rating of 4.5. For more details, get a full translation of the specs below the auction sheet.

2012 Toyota 86 auction sheet

“Interior B, exterior condition B, first registered October 2012, G model, 6-speed manual, AC, Kenwood SD navigation system with digital TV, rear view reversing camera, keyless entry, original 16 inch AWs, power steering, power windows, ABS, airbag, one owner, seats worn, front windscreen scratched, interior grime, minor scratches and minor dents, marks as per map”

New Japanese Cars to Look for at the 2015 NY Auto Show

Posted by Stephen On Wednesday, April 1st, 2015

As one of the last large automotive events of the spring season, the 2015 New York Auto Show is most automakers’ last chance to show off their innovations to a huge international audience for several months. As you can imagine, there are will be quite a few new cars to see. So, we’ve narrowed down the list for you to the top Japanese cars to look out for when doors open later this week:

2016 Lexus RX & 2016 Toyota RAV4 Hybrid

Unsurprisingly, Toyota and its sub-brands have the most new cars they plan to unveil later this week in New York. To save space, we’ve condensed these two crossovers into one slot.

2016 Lexus RX Teaser

The Lexus RX is undoubtedly the more exciting of the two… We’ve only seen a single teaser image of the new compact crossover, and it’s sporty, almost sedan-like profile has us itching to see the full body revealed in New York. As the current best-selling premium car in the US, all eyes are on the next-generation RX to see what Lexus has come up with.

2016 Toyota RAV4 Hybrid teaser

That being said, you can’t gloss over the importance of the new Toyota RAV4 Hybrid. Even if you’re not a green car enthusiast, the new RAV4 Hybrid’s design will carry over to the rest of the RAV4 lineup in 2016.

Scion iA Sedan and iM Hatch

For the first time in years, Scion is expanding their lineup with not one, but two new youthful automobiles that will be on display in New York.

In case you missed our original preview, the Scion iM hatchback is based on the Scion iM Concept from about a year ago. The Scion iA sedan is the one we’re really excited about though – it’s a sedan based on the all-new Mazda2, and we can’t wait to see what it looks like in-the-metal.

2016 Mitsubishi Outlander

2016 Mitsubishi Outlander Teaser 2

We’re not exactly sure what to expect from the new Mitsubishi Outlander that’s coming to the 2015 New York Auto Show.

You can read our detailed preview if you’d like more information on what exactly Mitsubishi has in store, but the short version is that we’re HOPING to see an Outlander PHEV. Other options include a new Outlander Sport or a redesigned regular Outlander. You can see the latest teaser image Mitsubishi’s released for us above.

2016 Nissan Maxima

2016 Nissan Maxima

Finally, the last major Japanese car to be revealed at the 2015 New York Auto Show is the 2016 Nissan Maxima. We’ve put this last on the list because we’ve technically already seen the new Maxima. It originally aired in Nissan’s Super Bowl ad spot, and since then Nissan has released perfectly clear images to show what the car will look like, such as the one above.

Still, nothing replaces an in-the-metal reveal, and the Nissan Maxima is one of the most important vehicles in the second largest Japanese automaker’s lineup… Definitely worth keeping an eye out for.

Either way, the NY Auto Show is set to be a ton of fun with a floor full of sweet new cars, Japan-made or otherwise. Come back later this week to start seeing some reveals!

Scion iA Sedan & iM Hatch Coming to New York

Posted by Stephen On Friday, March 20th, 2015

Scion has really big plans for the upcoming 2015 New York Auto Show. They’re going to unveil not one, but two new production models at the event, which is set to take place in the first full week of April.

These will be the first additions to the Scion lineup in over three years, which is about 25% of Scion’s 11-year lifespan. As you continue reading, you’ll get a peek at each of these new cars and learn what we know about their debut in a couple of weeks.

Scion iM Hatchback

2015 NYIAS Scion iM Teaser

This is the easy one… You may remember the Scion iM Concept (pictured below) from the 2014 LA Motor Show just a few months ago in November. Well, this is the production version of that car, and it’s basically just a US-spec version of the European Toyota Auris.

2014 Scion iM Concept

It’s possible that the iM will replace both the xD and xB in Scion’s current lineup – basically they’d be replacing two low-sellers with one (hopefully) high-seller. At least, if the Auris’ European performance is any indication.

It should be noted that while the Auris is offered in Europe with a myriad of powertrains – gasoline, diesel and hybrid – we’re guessing that the Scion iM will only be offered in petrol form. At least for starters.

Scion iA Sedan

2015 NYIAS Scion iA Teaser

The Scion iA requires a bit more guesswork, as this is a car that we haven’t seen before. At least not by the iA name. However, the automotive blogosphere seems to have reached unanimous agreement that this will be the Mazda2-based model we’ve heard rumors about since the new hatchback’s launch last year. Except, Toyota’s version would be a sporty, budget-friendly four-door sedan.

2015 Mazda2 hatchback

If the Scion iA is indeed the Mazda2-based model – complete with Mazda’s Skyactiv powertrain and technology suite – then this is really big news for Scion. Skyactiv has continued to be a huge hit with drivers everywhere, and adding it to the Scion lineup can only improve sales. Scion VP Doug Murtha shared a similar opinion…

“We’ve been eagerly waiting for this moment and are excited to introduce our new Scions in New York,” he said. “Both the iM and iA are tremendous additions to our lineup and will appeal to young people with different perspectives and needs. These cars represent the evolution of Scion and are kicking off a new wave of momentum for the brand.”

On the whole, this is looking like a really smart move from Scion, and we can’t wait to see both cars in New York; especially the iA sedan!

Japanese Car Auction Find – 2012 Toyota 86 GT Limited

Posted by Stephen On Saturday, December 20th, 2014

2012 Toyota 86 GT Limited

After learning about Toyota’s decision to delay the Toyota Prius due to a bland design, it got us thinking about the design of Toyota’s current lineup, and which cars truly stand out for their aesthetic appeal. It didn’t take long for the highly acclaimed Toyota GT-86 to come to mind.

Now, if you were to search for the GT-86 in our Japanese car auction database, you’d have a hard time finding any results. That’s because what we in the States call the GT-86 is sold in Japan merely as the Toyota 86. After realizing that, it was easy to identify a solid 25 of Toyota’s sports cars up for auction in Japan, not one of them rated lower than a 4.

Today’s Japanese car auction find is a 2012 Toyota 86 GT Limited in excellent shape. The deep black paint job is crisp and nearly totally unmarred. The modern-looking 17” twin spoke alloys are in particularly good shape, and a lot can – and has – been said about the GT-86’s design.

2012 Toyota 86 GT Limited auction find

Compared to the Subaru BRZ and Scion FR-S, the GT-86 has a slightly more rugged and linear design. Especially compared to the BRZ… The edgier 86 could be likened to a sharp knife cutting through the wind, while the BRZ is curvy and more closely resembles a raindrop falling from the sky. The nice thing about this black color-scheme is that the car’s A-pillar and roof line blend smoothly into the windshield, creating a pseudo-panoramic effect. And of course, because this is a GT Limited you’ll get the performance enhancing rear spoiler.

Inside, the Toyota 86 is a little less clean-cut. You can clearly tell that the cockpit was designed to evoke that of a race car. Again, you’ll notice a few extra features with the Limited model… Chief among them is the black/red leather and Alcantara seating (the normal 86 only has black fabric seating). The ‘red’ theme continues throughout the interior of the Limited model; the steering wheel, parking brake and shifter all get a red wrap to catch the eye. Also, you can’t see it in the image below, but there are aluminum pedals, a digital speedometer, and sleek silver accents throughout the dash.

2012 Toyota 86 GT Limited interior

In addition to the sporty interior design, you’ll also enjoy a surprising number of interior amenities. For example, automatic air conditioning, a built-in navigation/infotainment screen, push-button ignition, and a surprising amount of boot space for being such a small car (the rear seats fold down).

Of course, we have to at least mention the engine. The main reason Toyota partnered with Subaru in the first place was to take advantage of their mighty boxer engine manufacturing, and the workhorse in this Toyota 86 won’t disappoint. It’s a 2.0L water-cooled flat-four cylinder with Toyota’s D4-S direct-injection and an insanely high compression ratio of 12.5:1.

If you’d like to learn more about this stellar 2012 Toyota 86 GT Limited, simply continue reading below the auction sheet for a detailed translation of the specs.

2012 Toyota 86 GT Limited auction sheet

“Great 4.5, interior B, first registered 2012 (month of first registration not stated), GT Limited, six-speed manual gearbox, AAC, service book, original alloy wheels, power steering, power windows, leather, original TV, original navigation system, airbags, adjustable suspension, HKS muffler, SD navigation system with digital TV and DVD video playback, black and red half-leather seats, seat heaters, HID, rear spoiler, 14,470 km, several slight cigarette burn marks on seats, minor scratches and minor dents, marks as per map”

LA Auto Show – 2015 Prius C, V and Scion iM Concept

Posted by Stephen On Wednesday, November 26th, 2014

2016 Toyota Mirai

There’s no two ways about it – the new Toyota Mirai (above) was the spotlight premiere for the brand’s LA Auto Show booth. However, while the automaker’s production-ready fuel-cell car certainly stole the show, Toyota’s other noteworthy green vehicle showcased several new changes for the 2015MY. And of course, there’s also the Scion iM Concept we’d previewed a couple weeks ago.

2015 Toyota Prius C

2015 Toyota Prius C

First up, Toyota’s entry-level subcompact hybrid hatch continues to set the bar for non-electric vehicle mpg. You’ll get 53 mpg in the city and 47 mpg on the highway for a 50 mpg combined. That’s thanks to an all-around lightweight design, including a small-size engine and battery pack specifically tailored for the C.

Of course, you’re only going to get 99 hp out of the compact hybrid system (73 hp with just the engine), but we’re guessing that most Prius drivers aren’t prioritizing 0 to 60 speeds anyways.

Outside, you’ll notice that next year’s Toyota Prius C is getting a minor facelift. The grille is a bit larger and can be fitted with a classy piano black finish depending on the trim. 16-inch alloy wheels are also available in the Prius c Four trim. Inside, the cabin has seen some minor updates, with improved materials as you move up the trim levels. Most notably is the updated Entune Media system, which includes a 3.5 inch TFT screen.

For more detailed information, you can get the full press release here.

2015 Toyota Prius V

2015 Toyota Prius V

The larger 2015 Toyota Prius V gets similar updates to its smaller brother, which means a minor facelift and improved amenities. Toyota has added several new color options to help personalize the car for each driver – Attitude Black Metallic, Absolutely Red and an intriguing Toasted Walnut Pearl. They’ve re-sculpted the front bumper, expanded the grille, integrated new fog lights, and built-in new LED projector headlights.

Inside, the Prius V also gets an updated interior with the same Entune Media system that’s in the C. The driver in particular will enjoy increased comfort and convenience thanks to a new “8-way power driver’s seat” with customizable lumbar support, which means you’ll be able to drive both economically and ergonomically!

The Prius V is a bigger vehicle, so fuel economy losses should be expected. However, the V still sets a high standard with 42 MPG combined, and you’ll enjoy 60% more cargo space than you’d get in the Prius C. Here’s the press release, if you’re interested.

Scion iM Concept

2014 Scion iM Concept

Finally, Toyota topped off their booth with the all-new Scion iM Concept, which previews a new compact hatchback from the automaker’s youth-targeted sub-brand. We’d already seen a pretty revealing preview of the iM Concept, but we got a much better look at the 2014 LA Auto Show.

We were anxious to learn more about Scion’s first lineup addition in recent memory. Fortunately, Toyota satisfied our cravings by telling us to expect not one, but THREE new Scions to hit the road in the next three years, with the production Scion iM to make its debut at the 2015 New York Motor Show and go on sale next summer. You can read more about Scion’s new product plans here.